Better Marketing Results

How are you using your content to help your business?

Patrick Zuluaga - Monday, March 03, 2014

The Internet is full of information on how 'Content is King' coupled with keywords as a major component of your search engine optimisation efforts.  Yes, a lot of the information published is valid and is correct to a point.

The important point that should never be forgotten with your content strategy and efforts is that you need to write for a human being first and foremost specifically tailoring your message or content into what is relevant, useful and interesting to your target audience.

I have written an article titled "How will Content Strategy help your business?" Have a read and tell us what you think and how you have been using content to successfully grow your business!  I am equally interested in your view of what doesn't work based on your own experience.

Comments
how you can help commented on 21-Apr-2014 01:33 PM
I think you have noted some very interesting points , thanks for the post.

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